Breaking Orbit: How to Write, Publish and Launch Your First Bestseller on Amazon Without a Mailing List, Blog or Social Media Following (Serve No Master Book 4) by Jonathan Green

Author:Jonathan Green [Green, Jonathan]
Language: eng
Format: epub
Publisher: Dragon God Books
Published: 2016-09-27T22:00:00+00:00

Sell Your Book

When you go to a bookstore, you can pick up the book and hold it in your hands. Hardcover books have the inside and back flap to tell you about the author and a little about the story. We flip the book over to see the back cover and get a look at the author. Does the author look like other writers you enjoy?

Some people go beyond this and read the first few pages of a book before taking it to the register. The first chapter should be as enticing as possible. Do you remember how this book started? Rather than loading up the front of the book with prologues, free gifts and acknowledgments we dove right into my rejection in New York. This is an engaging story, and most people want to see how that story ends.

It’s a true story, and one I usually don’t tell people because it’s painful. That agent hurt my feelings. The first page is designed to pull you into the story and also to catch people doing that test read before they make a buying decision.

There are sure signs that a movie will be bad, and one of them is a long scroll of title cards explaining the universe of the film. How many great movies can you think of that started with a lengthy exposition? This content is informative but not engaging.

One of the science-fiction authors that I like starts his books with a huge list of characters, their affiliations and their ranks. As a reader, I skip over these sections. This material might be valuable, but it’s far better the back of your book. No potential reader will decide they like this list of characters and then buy.

If you are creating a series of books, the challenge lies with new versus old customers. How do you get people up to speed if they haven’t read the first four books in your series? Some people will read the books in your series months or years apart as you write them. When I read a series in a row, I hate that explanation of the previous book, but when have forgotten the last book, I want that explanation.

With me as a reader, it seems like you just can’t win.

With Kindle, you can place clickable links inside your book that lead to other sections and your reference pages. Instead of opening your book with a dry retelling of the previous books that will bore potential readers and annoy your most ardent fans, simply place a link on the first page to your background section.

Write that story breakdown and place it in the back of your book. People that need it will click the link for a quick refresher, and people that don’t can get into the meat of your book. Potential readers will be grabbed by the start of your adventure rather than get stuck reading about a different book.

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